Executive Overview
DTC US — Stord vs ShipBob head-to-head
⚖️ ShipBob vs Stord — Head-to-Head
Monthly Volume by 3PL
C→D Distribution (Business Days)
Click-to-Deliver histogram — overlaid by 3PL
Shipment Status Breakdown
Excludes cancelled orders & in-progress orders within SLA window
Monthly Delivery Rate Trend
By 3PL over time
📍 Shipments by Shipping Zone
Stord zones estimated from destination state (origin: KY). ShipBob zones from Shipping Zone field in export. Zone 8 = furthest from warehouse. Cost = fulfilment cost per order. ShipBob: pick + pack + shipping (−$1.36 billing credit applied). Does not include storage, receiving, or platform fees. Stord: per-shipment cost from Stord cost file (74% match rate — unmatched orders excluded from cost avg).
Stord CVG (KY)
| Zone | Ships | % | C→D | Cost |
|---|
ShipBob Fontana (CA)
| Zone | Orders | % | C→D | Cost |
|---|
On-Time Delivery %
Purchase → Delivery (business days) · ShipBob Jan–May 2026 · Stord Jan–Jun 2026OTD% by Tier — ShipBob vs Stord
Late Deliveries by Tier (count)
Monthly OTD% Trend
Performance
DTC carrier and warehouse performance — Stord vs ShipBob
🏆 DTC Scorecard — Per-Carrier
Side-by-side carrier performance with cost/order
ShipBob ShipBob
| Carrier | Shipments | Share | O→F | F→I | I→D | C→D | Del % | $/Order |
|---|
Stord Stord
| Carrier | Shipments | Share | O→F | F→I | I→D | C→D | Del % | $/Order |
|---|
⏱️ Lead Time Decomposition
O→F / F→I / I→D / C→D breakdown by 3PL
Lead Time Waterfall
O→F Distribution (Warehouse Speed)
Apples-to-apples warehouse comparison
Monthly SLA Compliance Trend
By 3PL over time
C→D Tail Analysis (Slow Deliveries)
📊 All Carriers
Combined carrier table with cost/order
Top Carriers by Volume
Color-coded by 3PL
Carrier Performance Table
All carriers with unified metrics — cost from COST data where available
| Carrier | 3PL | Fulfillment Center | Zone | Shipments | Share | O→F | F→I | I→D | C→D | Del % | SLA % | $/Order |
|---|
Cost / Revenue Analysis
Shipping cost & revenue analysis across both 3PLs
Revenue (Net — Looker)
Cost Methodology (Apples-to-Apples): $1.36 pick/pack fee deducted from every ShipBob order so both 3PLs show shipping cost only. ShipBob = file-reported cost minus $1.36/order pick/pack. Stord = per-shipment shipping cost (pick/pack billed separately). All figures are volume-weighted averages.
Revenue vs Cost — Head-to-Head
Monthly Net Revenue by 3PL
Shipping Cost
Monthly Shipping Cost Trend
Cost per Carrier — Stord
Per-shipment rows · labeled "Stord — per shipment"
Cost per Carrier — ShipBob
Fulfilment cost (−$1.36 credit applied)
Stord — Cost Distribution
ShipBob — Cost Distribution
Cost by Fulfillment Center
| FC | 3PL | Shipments | Total Cost | Avg $/Order |
|---|
Geography & Orders
Fulfillment centers, regional performance, and order-level drill-down
🏭 Fulfillment Centers
Fulfillment Center Performance
Each FC tagged by 3PL. Flags: 🔴 critical, 🟡 warning, 🟢 healthy
| FC | 3PL | Shipments | O→F | F→I | I→D | C→D | Delivery % | SLA % | Cancel % |
|---|
ShipBob FCs serve US, CA, UK, NL, AU. Stord Kentucky serves US domestic only.
🗺️ Geography
US State Heatmap — Shipment Volume
Combined ShipBob + Stord domestic
International Destinations
Top 15 international destinations
📦 Shipping Methods
ShipBob — Carriers
By carrier
| Carrier | Shipments | Share | Avg C→D | Avg I→D | Del % | SLA % |
|---|
Stord — Carriers
By carrier
| Service | Shipments | Share | Avg Transit | Del % |
|---|
🔍 Order Monitor
Exception tracking — orders not inducted & orders not delivered
🔴 Orders Not Inducted
0 Label Printed · Processing — stuck at warehouse, carrier hasn't picked up| Order # ⇅ | 3PL ⇅ | Date ⇅ | Channel ⇅ | FC ⇅ | Status ⇅ | Carrier ⇅ | State ⇅ | Country ⇅ | O→F ⇅ | Age (BD) ⇅ |
|---|
⏸️ Orders On Hold
0 Paused at warehouse — address issue, payment hold, inventory hold, CS hold, or customs| Order # ⇅ | 3PL ⇅ | Date ⇅ | Channel ⇅ | FC ⇅ | Carrier ⇅ | State ⇅ | Country ⇅ | Reason ⇅ | Age (BD) ⇅ |
|---|
ℹ️ Reason codes require ShipBob API integration — will populate in next data refresh.
🟡 Orders Not Delivered
0 In Transit · Out for Delivery · Exception — carrier has package, not yet delivered| Order # ⇅ | 3PL ⇅ | Date ⇅ | Channel ⇅ | FC ⇅ | Status ⇅ | Carrier ⇅ | State ⇅ | Country ⇅ | F→I ⇅ | Age (BD) ⇅ |
|---|
Recommendations
Prioritized actions with estimated impact
✅ What's Working Well
🎯 Executive Priorities
🔧 Operational Improvements
🔄 Cross-3PL Insights
Auto-generated from data. Top 3 executive recommendations are manually curated.
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